投标书的基本制作要求

网址:http://www.biaoshufang.com 时间:2020-05-18

1、帮助与你的标书读者沟通。从这个角度上来讲,标书是一篇针对用户需求的论文,逻辑结构和语言一定要清晰、可读。考虑到评标专家一般都具有较好的学术经验,其中很多还是教授、博导,投标的语言要针对读者的阅读习惯为好。

1. Help to communicate with your bid readers. From this point of view, the bidding document is a paper aimed at the needs of users. The logical structure and language must be clear and readable. Considering that the bid evaluation experts generally have good academic experience, many of them are professors and doctoral directors, and the bidding language should be aimed at the reading habits of the readers.
2、表现你整理过后的思路和想法。如果对整个方案的思路不清晰,是不能写好一个标书的。在投标之前一定要理清楚整体思路及各部分的关系,必要的头脑风暴和预评审也是需要的,以便更加清晰地表示。对于没有结论或者困惑争议的地方,不要指望能够糊弄过去,如实地分析甚至放在重要的地方把可能的困难和解决方案以及选择的过程描述出来,往往会增加胜算。
2. Show your thoughts and thoughts after finishing. If the idea of the whole scheme is not clear, it is impossible to write a tender well. Before bidding, it is necessary to make clear the overall thinking and the relationship between various parts, and necessary brainstorming and pre evaluation are also needed to make it clearer. Where there is no conclusion or dispute, don't expect to be able to fool the past, analyze truthfully or even put emphasis on the important places to describe the possible difficulties, solutions and selection process, which will often increase the odds.
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3、对招标书作出反应。要非常注意投标需求书的细节要求,一般甲方不会随便写出某种要求的,出现这种情况一般是甲方非常需要或者有竞争对手说服甲方提出这种需求。对于特别的、违反常规的要求尤其要注意,在标书中一定要有回应。回应的时候不要直接反驳,应该用比较委婉态度和明确的结论给出建议和意见、结论。
3. Respond to the RFP. Pay close attention to the detailed requirements of the bidding requirements specification. Generally, Party A will not write out some requirements casually. In this case, Party A is in great need or has competitors to persuade Party A to put forward such requirements. Special attention shall be paid to special and unconventional requirements, and there must be a response in the tender. When responding, don't directly refute, but use a more euphemistic attitude and clear conclusions to give suggestions, opinions and conclusions.
4、对客户需求做出反应。有很多客户的需求并没有体现在标书文件中,这个时候如果说明非常详细和具有针对性,对于评标专家是非常具有说服力的。
4. Respond to customer needs. There are many customers' needs that are not reflected in the bidding documents. If the description is very detailed and targeted at this time, it is very convincing for the evaluation experts.
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